Well run banks are profitable and may enjoy a very strong investment story given their critical role in the economy. Banks are a favourite amongst investors of all types: they are easy to understand (theoretically) brand awareness is high and they are profitable. They are also highly regulated which adds confidence to the general investing populous.
Conversely commercial banks are in a particularly strong position to benefit from an online investor and stakeholder relations function for a number of reasons:-
- Brand outreach is key because of the competitive nature of the banking industry
- Customer / stakeholder communities are large and widely spread around the World
- Communications corporate governance and reporting complements prudential governance compliance
- Market confidence is critical – a good website adds to corporate reputation. For banks “Online Corporate Reputation” or OCR is a growth area enabling differentiation from peers
- The diverse nature of banking operations provides opportunity to cross sell products and services
View BancABC’s new investor relations website here
View African banking sector annual reports here